Get our free eBook - The Ultimate Guide To Inbound Marketing For Government Contractors
According to Market Connections 2015 Federal Content Marketing Review, government contractors aren't giving contracting officers what they want. Government agencies needs for content are largely a response to budget and travel restrictions enacted in the wake of the GSA scandals and the ongoing budget crisis.
When asked how they were getting important information in lieu of face-to-face interactions at trade shows and other events, government buyers indicated that they increasingly rely on content marketing to stay abreast of the latest trends and best practices.
Are you using inbound marketing to connect with government buyers before RPS are written? Government buyers are looking to you to educate them and keep them up to speed on best practices and hot topics that impact their agencies.
Download our eBook to learn:
- The different audiences for your marketing efforts
- How to use content marketing to connect with government buyers
- 4 reasons why government contractors should use inbound marketing
Get the jump on your competition, download your eBook today!